Introduction and Overview
We have written this privacy statement (version 07/19/2023-112548102) to explain to you, in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679 and applicable national laws, which personal data (data for short) we as the controller – and the processors (e.g. providers) commissioned by us – process, will process in the future and what lawful options you have. The terms used are to be understood as gender-neutral.
In short: We inform you comprehensively about data that we process about you.
Privacy statements usually sound very technical and use legal terminology. This privacy statement, on the other hand, is intended to describe the most important things to you as simply and transparently as possible. To the extent that it is conducive to transparency, technical terms are explained in a reader-friendly manner, links to further information are provided and graphics are used. In this way, we inform you in clear and simple language that we only process personal data in the course of our business activities if there is a corresponding legal basis. This is certainly not possible by providing the most concise, unclear and legalistic explanations possible, as is often standard practice on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative, and perhaps there is one or two pieces of information that you did not yet know.
If you still have questions, we would like to ask you to contact the responsible party named below or in the imprint, to follow the links provided and to look at further information on third-party sites. Our contact details can of course also be found in the imprint.
Scope of application
all online presences (websites, online stores) that we operate
social media presences and e-mail communication
mobile apps for smartphones and other devices
In the following privacy statement, we provide you with transparent information about the legal principles and regulations, i.e. the legal bases of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 27 April 2016. You can, of course, read this EU General Data Protection Regulation online on EUR-Lex, the access to EU law, at https://eur-lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679.
We only process your data if at least one of the following conditions applies:
Consent (Article 6(1)(a) DSGVO): You have given us your consent to process data for a specific purpose. An example would be the storage of your entered data of a contact form.
Contract (Article 6(1) lit. b DSGVO): In order to fulfill a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a purchase contract with you, we need personal information in advance.
Legal obligation (Article 6(1)(c) DSGVO): If we are subject to a legal obligation, we process your data. For example, we are legally obliged to keep invoices for accounting purposes. These usually contain personal data.
Legitimate interests (Article 6(1)(f) DSGVO): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to operate our website in a secure and economically efficient manner. This processing is therefore a legitimate interest.
Other conditions, such as the performance of recordings in the public interest and the exercise of official authority, as well as the protection of vital interests, do not generally arise for us. If such a legal basis should be relevant, it will be indicated at the appropriate place.
In addition to the EU Regulation, national laws also apply:
In Austria, this is the Federal Act on the Protection of Individuals with regard to the Processing of Personal Data (Data Protection Act), or DSG for short.
In Germany, the Federal Data Protection Act, or BDSG for short, applies.
If other regional or national laws apply, we will inform you about them in the following sections.
Contact details of the person responsible
If you have any questions regarding data protection or the processing of personal data, you will find the contact details of the responsible person or office below:
KAESTENBAUER PHOTOGRAPHY by KAESTENBAUER BILDER OG.
Dr. Thomas Kaestenbauer
1220 Vienna, Hessegasse 30 house 15, Austria
The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products applies as a general criterion at our company. This means that we delete personal data as soon as the reason for processing the data no longer exists. In some cases, we are required by law to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.
Should you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as soon as possible and insofar as there is no obligation to store it.
We will inform you about the specific duration of the respective data processing below, provided we have further information on this.
Rights according to the General Data Protection Regulation
Pursuant to Articles 13, 14 DSGVO, we inform you about the following rights you have in order to ensure fair and transparent processing of data:
According to Article 15 DSGVO, you have the right to information about whether we are processing data about you. If this is the case, you have the right to receive a copy of the data and to know the following information:
For what purpose we are processing;
the categories, i.e. the types of data that are processed;
who receives this data and if the data is transferred to third countries, how security can be guaranteed;
how long the data will be stored;
the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
that you can lodge a complaint with a supervisory authority (links to these authorities can be found below);
The origin of the data if we have not collected it from you;
Whether profiling is carried out, i.e. whether data is automatically evaluated to arrive at a personal profile of you.
You have a right to rectification of data according to Article 16 GDPR, which means that we must correct data if you find errors.
You have the right to erasure („right to be forgotten“) according to Article 17 GDPR, which specifically means that you may request the deletion of your data.
According to Article 18 of the GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it further.
According to Article 20 of the GDPR, you have the right to data portability, which means that we will provide you with your data in a standard format upon request.
According to Article 21 DSGVO, you have the right to object, which entails a change in processing after enforcement.
If the processing of your data is based on Article 6(1)(e) (public interest, exercise of official authority) or Article 6(1)(f) (legitimate interest), you may object to the processing. We will then check as soon as possible whether we can legally comply with this objection.
If data is used to conduct direct advertising, you may object to this type of data processing at any time. We may then no longer use your data for direct marketing.
If data is used to carry out profiling, you may object to this type of data processing at any time. We may no longer use your data for profiling thereafter.
According to Article 22 of the GDPR, you may have the right not to be subject to a decision based solely on automated processing (for example, profiling).
You have the right to lodge a complaint under Article 77 of the GDPR. This means that you can complain to the data protection authority at any time if you believe that the data processing of personal data violates the GDPR.
In short, you have rights – do not hesitate to contact the controller listed above with us! Translated with www.DeepL.com/Translator (free version)
If you believe that the processing of your data violates data protection law or that your data protection rights have been violated in any other way, you can complain to the supervisory authority. For Austria, this is the data protection authority, whose website can be found at https://www.dsb.gv.at/. In Germany, there is a data protection officer for each federal state. For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI). The following local data protection authority is responsible for our company:
Austria Data Protection Authority
Head: Mag. Dr. Andrea Jelinek
Address: Barichgasse 40-42, 1030 Vienna
Telephone number: +43 1 52 152-0
E-mail address: firstname.lastname@example.org
Data transfer to third countries
We only transfer or process data to countries outside the EU (third countries) if you consent to this processing, if this is required by law or contractually necessary, and in any case only to the extent that this is generally permitted. Your consent is in most cases the most important reason that we have data processed in third countries. Processing personal data in third countries such as the U.S., where many software vendors provide services and have their server locations, may mean that personal data is processed and stored in unexpected ways.
We explicitly point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. Data processing by US services (such as Google Analytics) may result in data not being processed and stored anonymously, where applicable. Furthermore, US government authorities may be able to access individual data. In addition, it may happen that collected data is linked with data from other services of the same provider, if you have a corresponding user account. Where possible, we try to use server locations within the EU, if this is offered.
Security of data processing
To protect personal data, we have implemented both technical and organizational measures. Where possible, we encrypt or pseudonymize personal data. In this way, we make it as difficult as possible, within the scope of our possibilities, for third parties to infer personal information from our data.
Article 25 of the GDPR refers to „data protection by technical design and by data protection-friendly default settings“ and thus means that both software (e.g., forms) and hardware (e.g., access to the server room) are always designed with security in mind and that appropriate measures are taken. If necessary, we will go into more detail on specific measures below.
TLS encryption with https
TLS, encryption and https sound very technical and they are. We use HTTPS (Hypertext Transfer Protocol Secure stands for „secure hypertext transfer protocol“) to transfer data over the internet in a tap-proof way.
This means that the complete transmission of all data from your browser to our web server is secured – no one can „listen in“.
In this way, we have introduced an additional layer of security and comply with data protection by design of technology (Article 25(1) DSGVO). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.
You can recognize the use of this protection of data transmission by the small lock symbol at the top left of the browser, to the left of the Internet address (e.g., beispielseite.de) and the use of the scheme https (instead of http) as part of our Internet address.
If you want to know more about encryption, we recommend a Google search for „Hypertext Transfer Protocol Secure wiki“ to get good links to further information.
👥 Affected parties: anyone who communicates with us by phone, email, or online form.
📓 Data processed: e.g. telephone number, name, e-mail address, form data entered. You can find more details on this in the respective contact type used.
🤝 Purpose: Handling of communication with customers, business partners, etc.
📅 Storage period: Duration of the business case and legal requirements.
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. b DSGVO (contract), Art. 6 para. 1 lit. f DSGVO (legitimate interests).
When you contact us and communicate by phone, email or online form, personal data may be processed.
The data will be processed for the handling and processing of your question and the related business transaction. The data will be stored for as long as it is required by law.
All those who seek contact with us via the communication channels provided by us are affected by the aforementioned processes.
When you call us, the call data is stored pseudonymously on the respective terminal device and with the telecommunications provider used. In addition, data such as name and telephone number may subsequently be sent by e-mail and stored for the purpose of responding to your inquiry. The data is deleted as soon as the business case has been closed and legal requirements permit.
If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone,…) and data is stored on the e-mail server. The data will be deleted as soon as the business case has been closed and legal requirements allow it.
If you communicate with us using online forms, data is stored on our web server and may be forwarded to an e-mail address of ours. The data is deleted as soon as the business case has been terminated and legal requirements permit.
The processing of data is based on the following legal bases:
Art. 6 para. 1 lit. a DSGVO (consent): You give us your consent to store and further use your data for purposes related to the business case;
Art. 6 para. 1 lit. b DSGVO (contract): There is a need for the performance of a contract with you or a processor such as the telephone provider, or we need to process the data for pre-contractual activities, such as preparing an offer;
Art. 6 para. 1 lit. f DSGVO (Legitimate Interests): We want to conduct customer inquiries and business communications in a professional manner. For this purpose, certain technical facilities such as e-mail programs, exchange servers and mobile operators are necessary in order to be able to operate the communication efficiently.
Order processing agreement (AVV)
In this section, we would like to explain what an order processing contract is and why it is needed. Because the word „order processing agreement“ is quite a mouthful, we will also use just the acronym AVV more often here in the text. Like most companies, we do not work alone, but also use the services of other companies or individuals ourselves. Through the involvement of various companies or service providers, it may be that we pass on personal data for processing. These partners then act as processors with whom we conclude a contract, the so-called order processing agreement (AVV). The most important thing for you to know is that the processing of your personal data is carried out exclusively according to our instructions and must be regulated by the GCU.
Who are processors?
As a company and website owner, we are responsible for all the data we process from you. In addition to the responsible parties, there may also be so-called processors. This includes any company or person that processes personal data on our behalf. More precisely and according to the GDPR definition: any natural or legal person, authority, institution or other body that processes personal data on our behalf is considered a processor. Consequently, processors can be service providers such as hosting or cloud providers, payment or newsletter providers, or large companies such as Google or Microsoft, for example.
For a better understanding of the terminology, here is an overview of the three roles in the GDPR:
Data subject (you as a customer or interested party) → Controller (we as a company and client) → Processor (service provider such as web hoster or cloud provider). Translated with www.DeepL.com/Translator (free version)
Content of an order processing agreement
As mentioned above, we have concluded an AVV with our partners who act as processors. This states, first and foremost, that the processor will process the data to be processed exclusively in accordance with the GDPR. The contract must be concluded in writing, although in this context the electronic conclusion of the contract is also considered „in writing“. Only on the basis of the contract will the processing of personal data take place. The contract must contain the following:
Commitment to us as the controller
Obligations and rights of the data controller
Categories of data subjects
Nature of the personal data
Nature and purpose of the data processing
Subject and duration of data processing
Place of performance of the data processing
Furthermore, the contract contains all obligations of the processor. The most important obligations are:
to ensure data security measures
to take possible technical and organizational measures to protect the rights of the data subject
to keep a data processing directory
cooperate with the data protection supervisory authority upon its request
carry out a risk analysis in relation to the personal data received.
Sub-processors may only be engaged with the written consent of the data controller.
You can see what such an AVV looks like in concrete terms, for example, at https://www.wko.at/service/wirtschaftsrecht-gewerberecht/eu-dsgvo-mustervertrag-auftragsverarbeitung.html. A sample contract is presented here.
👥 Data subject: Visitors to the website
🤝 Purpose: depending on the respective cookie. More details can be found below or from the manufacturer of the software that sets the cookie.
📓 Data processed: Depending on the cookie used in each case. More details can be found below or from the manufacturer of the software that sets the cookie.
📅 Storage duration: Depending on the respective cookie, can vary from hours to years.
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit.f DSGVO (legitimate interests).
What are cookies?
Our website uses HTTP cookies to store user-specific data.
Whenever you browse the Internet, you use a browser. Popular browsers include Chrome, Safari, Firefox, Internet Explorer, and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.
Cookies store certain user data about you, such as language or personal page settings. When you return to our site, your browser transmits the „user-related“ information back to our site. Thanks to cookies, our site knows who you are and offers you the setting you are used to. In some browsers each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.
The following graphic shows a possible interaction between a web browser, such as Chrome, and the web server. Here, the web browser requests a website and receives a cookie back from the server, which the browser uses again once another page is requested.
HTTP cookie interaction between browser and web server
There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. Also, the expiration time of a cookie varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other „pests“. Cookies also cannot access information on your PC.
For example, cookie data may look like this:
Intended use: differentiation of website visitors
Expiration date: after 2 years
A browser should be able to support these minimum sizes
At least 4096 bytes per cookie
At least 50 cookies per domain
At least 3000 cookies in total
What types of cookies are there?
We can distinguish 4 types of cookies:
These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed when a user adds a product to the shopping cart, then continues browsing on other pages, and only later goes to the checkout. These cookies do not delete the shopping cart even if the user closes his browser window.
These cookies collect information about user behavior and whether the user receives any error messages. In addition, these cookies are also used to measure the loading time and the behavior of the website with different browsers.
These cookies provide a better user experience. For example, entered locations, font sizes or form data are saved.
These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very convenient, but also very annoying.
Usually, when you visit a website for the first time, you are asked which of these cookie types you want to allow. And of course, this decision is also stored in a cookie.
If you want to know more about cookies and are not afraid of technical documentation, we recommend https://datatracker.ietf.org/doc/html/rfc6265, the Request for Comments from the Internet Engineering Task Force (IETF) called „HTTP State Management Mechanism“.
Purpose of processing via cookies
The purpose ultimately depends on the cookie in question. More details can be found below or from the manufacturer of the software that sets the cookie.
What data is processed?
Storage duration of cookies
The storage duration depends on the respective cookie and is specified further below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.
You can also influence the storage period yourself. You can manually delete all cookies at any time via your browser (see also „Right to object“ below). Furthermore, cookies that are based on consent will be deleted at the latest after revocation of your consent, whereby the legality of the storage remains unaffected until then.
Right of objection – how can I delete cookies?
If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find it in your browser settings:
Chrome: Delete, enable and manage cookies in Chrome.
Safari: Manage cookies and website data with Safari.
Firefox: Delete cookies to remove data that websites have placed on your computer
Internet Explorer: delete and manage cookies
Microsoft Edge: delete and manage cookies
If you generally don’t want cookies, you can set your browser to notify you whenever a cookie is about to be set. This way, you can decide for each cookie whether to allow it or not. The procedure varies depending on the browser. It is best to search for the instructions in Google using the search term „delete cookies Chrome“ or „disable cookies Chrome“ in the case of a Chrome browser.
Since 2009, there are the so-called „Cookie Guidelines“. It is stated therein that the storage of cookies requires your consent (Article 6 (1) lit. a DSGVO). Within the EU countries, however, there are still very different reactions to these directives. In Austria, however, this directive was implemented in Section 96 (3) of the Telecommunications Act (TKG). In Germany, the Cookie Directives were not implemented as national law. Instead, the implementation of this directive took place largely in § 15 para.3 of the Telemedia Act (TMG).
For absolutely necessary cookies, even in the absence of consent, there are legitimate interests (Article 6 para. 1 lit. f DSGVO), which in most cases are of an economic nature. We want to provide visitors to the website with a pleasant user experience and for this purpose certain cookies are often absolutely necessary.
Insofar as cookies that are not absolutely necessary are used, this is only done in the case of your consent. The legal basis in this respect is Art. 6 para. 1 lit. a DSGVO.
Web hosting introduction
Web hosting summary
👥 Data subject: Visitors to the website.
🤝 Purpose: professional hosting of the website and safeguarding its operation.
📓 Processed data: IP address, time of website visit, browser used and other data. More details can be found below or with the respective web hosting provider used.
📅 Storage period: depending on the respective provider, but usually 2 weeks.
⚖️ Legal basis: Art. 6 para. 1 lit.f DSGVO (Legitimate Interests).
What is web hosting?
When you visit websites nowadays, certain information – including personal data – is automatically created and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By website, by the way, we mean the entirety of all web pages on a domain, i.e. everything from the home page (homepage) to the very last subpage (like this one). By domain, we mean, for example, example.de or sampleexample.com.
When you want to view a website on a computer, tablet, or smartphone, you use a program called a web browser to do so. You probably know some web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox, and Apple Safari. We say browser or web browser for short.
To display the website, the browser must connect to another computer where the website’s code is stored: the web server. Operating a web server is a complicated and costly task, which is why this is usually done by professional providers, the providers. These offer web hosting and thus ensure reliable and error-free storage of website data. A whole lot of technical terms, but please stay tuned, it gets better!
When the browser on your computer (desktop, laptop, tablet or smartphone) connects and during data transfer to and from the web server, personal data may be processed. On the one hand, your computer stores data, on the other hand, the web server must also store data for a while to ensure proper operation.
A picture is worth a thousand words, so for illustration purposes the following graphic shows the interaction between the browser, the Internet and the hosting provider.
Browser and web server
Why do we process personal data?
The purposes of data processing are:
Professional hosting of the website and securing its operation.
To maintain operational and IT security
Anonymous evaluation of access behavior to improve our offer and, if necessary, to prosecute or pursue claims
What data is processed?
Even while you are visiting our website right now, our web server, which is the computer on which this website is stored, usually automatically stores data such as
the complete Internet address (URL) of the website you are visiting
browser and browser version (e.g. Chrome 87)
the operating system used (e.g. Windows 10)
the address (URL) of the previously visited page (referrer URL) (e.g. https://www.beispielquellsite.de/vondabinichgekommen/)
the host name and IP address of the device being accessed (e.g. COMPUTERNAME and 22.214.171.124)
date and time
in files, the so-called web server log files
How long is data stored?
As a rule, the above data is stored for two weeks and then automatically deleted. We do not pass on this data, but we cannot rule out the possibility that this data may be viewed by the authorities in the event of unlawful conduct.
In short, your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not share your data without your consent!
The lawfulness of the processing of personal data in the context of web hosting results from Art. 6 (1) lit. f DSGVO (protection of legitimate interests), because the use of professional hosting with a provider is necessary to present the company on the Internet in a secure and user-friendly manner and to be able to pursue attacks and claims from this if necessary.
Between us and the hosting provider there is usually a contract on commissioned processing pursuant to Art. 28 f. DSGVO, which ensures compliance with data protection and guarantees data security.
To host our website, we use the web hosting services of the company IONOS by 1&1. In Germany, 1&1 IONOS SE is located at Elgendorfer Str. 57 in 56410 Montabaur. In Austria, 1&1 IONOS SE can be found at Gumpendorfer Straße 142/PF 266 in 1060 Vienna.
What is 1&1 IONOS web hosting?
IONOS offers the following web hosting services: Domain, Website & Shop, Hosting & WordPress, Marketing, Email & Office, IONOS Cloud and Server. With over 22 million domains, almost 9 million customer contracts and 100,000 servers, IONOS is one of Germany’s biggest top dogs in web hosting.
We have already mentioned it in our introductory words about web hosting: through hosting, data from you or your end device is also stored on the IONOS servers. First and foremost, your IP address, which as you know is personal data, is stored. In addition, technical data such as the URL of our website, the name of the Internet browser or which operating system you are using is also stored.
Warum verwenden wir 1&1 IONOS Webhosting?
IONOS wurde bereits 1988 in Deutschland gegründet und hat somit über 30 Jahre Erfahrung auf dem Buckel. Das bedeutet aber nicht, dass das Unternehmen sich in technologischer Hinsicht nicht stets weiterentwickelt. Genau diese Verbindung aus Erfahrung und Innovationsgeist bietet aus unserer Sicht eine gute Basis für unsere Website. Schließlich wollen wir, dass unsere Website 24 Stunden reibungslos funktioniert und dabei ein hohes Maß an Sicherheit gewährleistet. Da IONOS den monatlichen Datenverkehr nicht begrenzt und jede Menge Speicherplatz zur Verfügung stellt, bleibt unsere Website auch bei vielen Besuchern leistungsstark. Wir sind mit dem Speed der Website sehr zufrieden und das Preis-Leistungs-Verhältnis passt derzeit zu unseren Anforderungen.
Viele weitere Informationen über den Datenschutz bei IONOS finden Sie in der Datenschutzerklärung auf https://www.ionos.de/terms-gtc/datenschutzerklaerung/. Wenn Sie noch weitere Fragen zum Thema Datenschutz haben, können Sie auch das Datenschutz-Team von IONOS per E-Mail an email@example.com kontaktieren.
Auftragsverarbeitungsvertrag (AVV) IONOS
Wir haben im Sinne des Artikels 28 der Datenschutz-Grundverordnung (DSGVO) mit IONOS einen Auftragsverarbeitungsvertrag (AVV) abgeschlossen. Was ein AVV genau ist und vor allem was in einem AVV enthalten sein muss, können Sie in unserem allgemeinen Abschnitt „Auftragsverarbeitungsvertrag (AVV)“ nachlesen.
Dieser Vertrag ist gesetzlich vorgeschrieben, weil IONOS in unserem Auftrag personenbezogene Daten verarbeitet. Darin wird geklärt, dass IONOS Daten, die sie von uns erhalten, nur nach unserer Weisung verarbeiten darf und die DSGVO einhalten muss. Den Link zum Auftragsverarbeitungsvertrag (AVV) finden Sie unter https://www.ionos.de/hilfe/datenschutz/allgemeine-informationen-zur-datenschutz-grundverordnung-dsgvo/auftragsverarbeitung/.
Cookie Consent Management Platform Einleitung
Cookie Consent Management Platform Zusammenfassung
👥 Betroffene: Website Besucher
🤝 Zweck: Einholung und Verwaltung der Zustimmung zu bestimmten Cookies und somit dem Einsatz bestimmter Tools
📓 Verarbeitete Daten: Daten zur Verwaltung der eingestellten Cookie-Einstellungen wie IP-Adresse, Zeitpunkt der Zustimmung, Art der Zustimmung, einzelne Zustimmungen. Mehr Details dazu finden Sie beim jeweils eingesetzten Tool.
📅 Speicherdauer: Hängt vom eingesetzten Tool ab, man muss sich auf Zeiträume von mehreren Jahren einstellen
⚖️ Rechtsgrundlagen: Art. 6 Abs. 1 lit. a DSGVO (Einwilligung), Art. 6 Abs. 1 lit.f DSGVO (berechtigte Interessen)
Was ist eine Cookie Consent Manangement Platform?
Wir verwenden auf unserer Website eine Consent Management Platform (CMP) Software, die uns und Ihnen den korrekten und sicheren Umgang mit verwendeten Skripten und Cookies erleichtert. Die Software erstellt automatisch ein Cookie-Popup, scannt und kontrolliert alle Skripts und Cookies, bietet eine datenschutzrechtlich notwendige Cookie-Einwilligung für Sie und hilft uns und Ihnen den Überblick über alle Cookies zu behalten. Bei den meisten Cookie Consent Management Tools werden alle vorhandenen Cookies identifiziert und kategorisiert. Sie als Websitebesucher entscheiden dann selbst, ob und welche Skripte und Cookies Sie zulassen oder nicht zulassen. Die folgende Grafik stellt die Beziehung zwischen Browser, Webserver und CMP dar.
Consent Management Platform Überblick
Warum verwenden wir ein Cookie-Management-Tool?
Unser Ziel ist es, Ihnen im Bereich Datenschutz die bestmögliche Transparenz zu bieten. Zudem sind wir dazu auch rechtlich verpflichtet. Wir wollen Sie über alle Tools und alle Cookies, die Daten von Ihnen speichern und verarbeiten können, so gut wie möglich aufklären. Es ist auch Ihr Recht, selbst zu entscheiden, welche Cookies Sie akzeptieren und welche nicht. Um Ihnen dieses Recht einzuräumen, müssen wir zuerst genau wissen, welche Cookies überhaupt auf unserer Website gelandet sind. Dank eines Cookie-Management-Tools, welches die Website regelmäßig nach allen vorhandenen Cookies scannt, wissen wir über alle Cookies Bescheid und können Ihnen DSGVO-konform Auskunft darüber geben. Über das Einwilligungssystem können Sie dann Cookies akzeptieren oder ablehnen.
Welche Daten werden verarbeitet?
Im Rahmen unseres Cookie-Management-Tools können Sie jedes einzelnen Cookies selbst verwalten und haben die vollständige Kontrolle über die Speicherung und Verarbeitung Ihrer Daten. Die Erklärung Ihrer Einwilligung wird gespeichert, damit wir Sie nicht bei jedem neuen Besuch unserer Website abfragen müssen und wir Ihre Einwilligung, wenn gesetzlich nötig, auch nachweisen können. Gespeichert wird dies entweder in einem Opt-in-Cookie oder auf einem Server. Je nach Anbieter des Cookie-Management-Tools variiert Speicherdauer Ihrer Cookie-Einwilligung. Meist werden diese Daten (etwa pseudonyme User-ID, Einwilligungs-Zeitpunkt, Detailangaben zu den Cookie-Kategorien oder Tools, Browser, Gerätinformationen) bis zu zwei Jahren gespeichert.
Duration of data processing
We will inform you about the duration of data processing below, provided we have further information on this. In general, we only process personal data for as long as is strictly necessary to provide our services and products. Data that is stored in cookies is stored for different lengths of time. Some cookies are already deleted after you leave the website, others may be stored in your browser for several years. The exact duration of data processing depends on the tool used; in most cases, you should be prepared for a storage period of several years. In the respective privacy statements of the individual providers, you will usually receive precise information about the duration of data processing.
Right of objection
Information on specific cookie management tools, if available, can be found in the following sections.
Security & Anti-Spam
👥 Data subjects: Visitors to the website
🤝 Purpose: cybersecurity
📓 Data Processed: Data such as your IP address, name or technical data such as browser version.
More details can be found below and in the individual privacy texts.
📅 Storage period: most of the data is stored until it is no longer required for the fulfillment of the service.
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests).
What is security & anti-spam software?
With so-called security & anti-spam software, you and we can protect ourselves from various spam or phishing emails and possible other cyberattacks. Spam means advertising mails from a mass mailing, which you did not ask for yourself. Such mails are also called data garbage and can also cause costs. Phishing mails, on the other hand, are messages that aim to build trust via fake news or websites in order to obtain personal data. Anti-spam software usually protects against unwanted spam messages or malicious mails that could introduce viruses into our system, for example. We also use general firewall and security systems that protect our computers from unwanted network attacks.
Why do we use security & anti-spam software?
We place special emphasis on security on our website. After all, it is not only about our security, but also about yours. Unfortunately, cyber threats have become part of everyday life in the world of IT and the Internet. Hackers often try to steal personal data from an IT system with the help of a cyberattack. And that is why a good defense system is absolutely necessary. A security system monitors all incoming and outgoing connections to our network or computer. In order to achieve even greater security against cyber attacks, we also use other external security services in addition to the standardized security systems on our computer. Unauthorized data traffic is thus better prevented and we protect ourselves against cybercrime.
What data is processed by security & anti-spam software?
Duration of data processing
We will inform you about the duration of data processing below, if we have further information about it. For example, security programs store data until you or we revoke the data storage. In general, personal data is only stored as long as it is absolutely necessary for the provision of services. In many cases, unfortunately, we lack precise information from the providers about the length of storage.
Right of objection
We use security services mainly on the basis of our legitimate interests (Art. 6(1)(f) DSGVO) in a good security system against various cyberattacks.
You will find information about special tools – if available – in the following sections.
Payment Provider Introduction
👥 Data subjects: Visitors to the website.
🤝 Purpose: Enabling and optimizing the payment process on our website.
📓 Data processed: Data such as name, address, bank data (account number, credit card number, passwords, TANs, etc.), IP address and contract data.
More details can be found at the respective payment provider tool used.
📅 Storage period: depending on the payment provider used.
⚖️ Legal basis: Art. 6 para. 1 lit. b DSGVO (fulfillment of a contract).
What is a payment provider?
We use online payment systems on our website that allow us and you a secure and smooth payment process. In the process, personal data may also be sent to the respective payment provider, stored and processed there, among other things. Payment providers are online payment systems that allow you to place an order via online banking. In this case, the payment processing is carried out by the payment provider you have chosen. We then receive information about the payment made. This method can be used by any user who has an active online banking account with PIN and TAN. There are hardly any banks left that do not offer or accept such payment methods.
Why do we use payment providers on our website?
Of course, we want to offer the best possible service with our website and our integrated online store, so that you feel comfortable on our site and use our offers. We know that your time is precious and especially payment processes have to work quickly and smoothly. For these reasons we offer you various payment providers. You can choose your preferred payment provider and pay in the usual way.
What data is processed?
Exactly what data is processed depends, of course, on the respective payment provider. But basically, data such as name, address, bank data (account number, credit card number, passwords, TANs, etc.) are stored. These are necessary data to be able to carry out a transaction at all. In addition, any contractual data and user data, such as when you visit our website, what content you are interested in or which sub-pages you click on, may also be stored. Your IP address and information about the computer you are using are also stored by most payment providers.
Duration of data processing
We will inform you about the duration of data processing below provided we have further information on this. In general, we process personal data only as long as it is absolutely necessary for the provision of our services and products. If it is required by law, for example in the case of accounting, this storage period may be exceeded. For example, we keep accounting documents relating to a contract (invoices, contract documents, account statements, etc.) for 10 years (§ 147 AO) and other relevant business documents for 6 years (§ 247 HGB) after they are created.
Right of objection
You can delete, disable or manage cookies that payment providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that the payment process may then no longer work.
We therefore offer other payment service providers in addition to traditional banking/credit institutions for the processing of contractual or legal relationships (Art. 6 para. 1 lit. b DSGVO). The privacy statements of the individual payment providers (such as Amazon Payments, Apple Pay or Discover) will provide you with a detailed overview of data processing and data storage. In addition, you can always contact the responsible parties if you have any questions about data protection-related topics.
Information on the specific payment providers – if available – can be found in the following sections.
Audio & Video Introduction
👥 Data subject: Visitors to the website
🤝 Purpose: Optimization of our service performance
📓 Data processed: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
More details on this can be found below in the relevant data protection texts.
📅 Storage period: Data is generally stored for as long as it is necessary for the purpose of the service.
⚖️ Legal basis: Art. 6 para. 1 lit. a DSGVO (consent), Art. 6 para. 1 lit. f DSGVO (legitimate interests).
What are audio and video elements?
We have integrated audio or video elements on our website so that you can watch videos or listen to music/podcasts directly via our website, for example. The content is provided by service providers. All content is therefore also obtained from the corresponding servers of the providers.
These are embedded functional elements of platforms such as YouTube, Vimeo or Spotify. The use of these portals is usually free of charge, but paid content can also be published. With the help of these embedded elements, you can listen to or view the respective content via our website.
If you use audio or video elements on our website, personal data of you may also be transmitted to the service providers, processed and stored.
Why do we use audio & video elements on our website?
Of course, we want to provide you with the best experience on our website. And we are aware that content is no longer conveyed merely in text and static images. Instead of just giving you a link to a video, we offer audio and video formats directly on our website that are entertaining or informative, and ideally both. This expands our service and makes it easier for you to access interesting content. Thus, in addition to our text and images, we also offer video and/or audio content.
What data is stored by audio & video elements?
Duration of data processing
You can find out exactly how long the data is stored on the servers of the third-party providers either below in the data protection text of the respective tool or in the provider’s data protection declaration. In principle, personal data is always processed only as long as it becomes absolutely necessary for the provision of our services or products. As a rule, this also applies to third-party providers. In most cases, you can assume that certain data will be stored on the servers of third-party providers for several years. Data can be stored for different lengths of time specifically in cookies. Some cookies are deleted as soon as you leave the website, others may be stored in your browser for several years.
Right of objection